38 Talent Launches Simunye Music Experience
- 38 Talent
- May 13
- 2 min read
Updated: May 27

Johannesburg, South Africa – 38 Talent Ltd. is proud to unveil the Simunye Music Experience, an exciting new music event series that celebrates the diversity and vibrancy of South African urban music culture. Inspired by the Zulu word “Simunye”, meaning “we are one”, the series aims to unite music lovers through an immersive and genre-focused journey across the country’s most iconic sounds.
Each edition of the Simunye Music Series will spotlight a distinct genre, from Amapiano, Hip Hop, Deep House, Gqom, Lekompo and Kwaito, to Afrotech and Afropop, offering audiences a premium experience that goes far beyond music. From curated live performances and dynamic cultural aesthetics to top-tier lifestyle activations, Simunye promises to redefine what it means to engage with South African music.
The inaugural edition, Simunye Music Series: Amapiano, will set the tone for what’s to come, bringing together some of the Amapiano genre’s finest talents in a setting that reflects the rhythm and spirit of the culture it represents.
With multiple editions scheduled throughout the year, the Simunye Music Series will build momentum leading up to a landmark annual Simunye festival. This flagship event will bring together all the featured genres into one unforgettable celebration of music, unity, and South African creativity.
If you love music – Simunye.
Follow the movement: #SimunyeMusicSeries
Find out more: simunyemusic.com
About 38 Talent: 38 Talent Ltd is an entertainment company that develops careers of creative talents and manages music assets. Working with a global footprint, 38 Talent offers management, label, publishing, and promotion services, while also acquiring and transforming music catalogs and rights into investable assets to empower creative talent and fosters innovation in the music industry.
Contact:
38 Talent Ltd
Website: www.38talent.com
Email: media@38talent.com
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